THE RELATIONSHIP BETWEEN THE COST LEADERSHIP STRATEGY AND THE QUALITY OF HEALTH SERVICES IN KENDARI CITY HOSPITAL

LEADERSHIP STRATEGY
Fitri Ayu Santri 1 Indonesia , La Ode saafi 2 Indonesia ROR , La Ode Kamalia 2 Indonesia ROR
1 a:1:{s:5:"en_US";s:26:"universitas mandala waluya";}
2 Universitas Mandala Waluya ROR
Link Copied!
Published 2022-06-19
Vol. 3 No. 2 (2021) PAGES 1-7
DOI 10.36566/ijhsrd/Vol3.Iss2/81
Views / Downloads 1032 712

Background: A hospital in Kendari  is tracing the problems namely about interactions with employees. Also the information about the strategies which is used to improve hospital performance has not been clearly stated. The efforts to improve services are still relatively routine in nature. The use of strategic terms is still relatively traditional, so the strategic position of this hospital is unclear. The purpose of this study is to analyse the relationship between the cost leadership strategy and the quality of health services in Kendari City Hospital. 

Methods: This research is quantitative study with a cross sectional approach. The research location was in  the Kendari City Regional Hospital and was conducted from February to March 2021. The population was 456 people and a sample of 95 people was all employees of the Kendari City Regional Hospital. The sampling technique used the Proportive Random Sampling.

Results: There is a relationship between Cost leadership strategy with Service Quality, it is known that the value of chi square ( X2 count is greater than X2table, and a value of Phi is  0.239 or  it lies between 0.20-0.399. This  means that there is a weak relationship.

Conclusion: Offensive Strategy or Growth is a strategy that is recommended to improve the quality of services in the Kendari City Regional Hospital.

THE RELATIONSHIP BETWEEN THE COST LEADERSHIP STRATEGY AND THE QUALITY OF HEALTH SERVICES IN KENDARI CITY HOSPITAL: LEADERSHIP STRATEGY. (2022). INDONESIAN JOURNAL OF HEALTH SCIENCES RESEARCH AND DEVELOPMENT (IJHSRD), 3(2), 1-7. https://doi.org/10.36566/ijhsrd/Vol3.Iss2/81
Download data is not yet available.
  1. Neng Kamarmi S. Analisis pelayanan publik terhadap masyarakat (Kasus pelayanan Kesehatan di Kabupaten Agam). Jurnal Manajemen dan Kewirausahaan. 2011;2:84-110.
  2. Jayadipraja EA, Prasetya F, Azlimin A, Mando WOSY. Family clean and healthy living behavior and its determinant factors in the village of Labunia, Regency of Muna, Southeast Sulawesi Province of Indonesia. Public Health of Indonesia. 2018;4(1):39-45.
  3. Widada T, Pramusinto A, Lazuardi L. Peran badan penyelenggara jaminan sosial (bpjs) kesehatan dan implikasinya terhadap ketahanan masyarakat (studi di rsud hasanuddin damrah manna kabupaten bengkulu selatan, provinsi bengkulu). Jurnal Ketahanan Nasional. 2017;23(2):199-216.
  4. Agritubella SM. Kenyamanan Dan Kepuasan Pasien Dalam Proses Interaksi Pelayanan Keperawatan Di Rsud Petala Bumi. Jurnal Endurance. 2018;3(1):42-54.
  5. Akbar MI. Survey Tingkat Kepuasan Pasien Rawat Jalan Terhadap Pelayanan RSUD Kabupaten Buton Utara. Jurnal Kesehatan Masyarakat Celebes. 2020;1(04):1-8.
  6. Listiyono RA. Studi Deskriptif Tentang Kuaitas Pelayanan di Rumah Sakit Umum Dr. Wahidin Sudiro Husodo Kota Mojokerto Pasca Menjadi Rumah Sakit Tipe B. Jurnal Kebijakan Dan Manajemen Publik. 2015;1(1):2-7.
  7. Murtina H, Mailasari M. Pengukuran Tingkat Reliabilitas Metode Simple Additive Weighting Menggunakan Metode Pearson Correlation. INFORMATION SYSTEM FOR EDUCATORS AND PROFESSIONALS: Journal of Information System. 2017;2(1):21–30-21–30.
  8. Sudibyo AR. Hubungan Antara Kualitas Pelayanan Dengan Kepuasan Pasien Terhadap Pelayanan Di RSIA Srikandi IBI Jember Tahun 2014. 2014.
  9. Bakara A, Suratman D. Perkembangan Kognitif Siswa Dalam Operasi Logis Berdasarkan Teori Piaget Di Sekolah Menengah Pertama. Jurnal Pendidikan dan Pembelajaran Khatulistiwa. 2015;4(12).
  10. Nauval AF. Formulasi Strategi Untuk Pengembangan Pasar Industri Semen Di Jawa Timur (Studi Kasus Perusahaan “A”): Institut Teknologi Sepuluh Nopember; 2017.
  11. Malichah A. Pengaruh Layanan Konseling Kelompok Dengan Teknik Behavior Contract Terhadap Pengurangan Perilaku Membolos Siswa Kelas XII SMK Negeri 4 Semarang Tahun Ajaran 2016/2017: Universitas Negeri Semarang; 2016.
  12. Widajanti E. Pengaruh Retailing Mix Terhadap Keputusan Pembelian Konsumen (Studi Kasus Pada Konsumen Luwes Group Surakarta). Jurnal. 2014;27(1).
  13. Merliana V, Kurniawan A. Pengaruh Strategi Biaya Rendah dan Diferensiasi terhadap Keberhasilan PT Tahu Tauhid. Jurnal Manajemen Maranatha. 2016;15(2).

Copyright (c) 2021 INDONESIAN JOURNAL OF HEALTH SCIENCES RESEARCH AND DEVELOPMENT (IJHSRD)

Creative Commons License

This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.

Copyright Rights & Permissions Guide

Reproducing Published Material from other Publishers

It is absolutely essential that authors obtain permission to reproduce any published material (figures, schemes, tables or any extract of a text) which does not fall into the public domain, or for which they do not hold the copyright. Permission should be requested by the authors from the copyright holder (usually the Publisher, please refer to the imprint of the individual publications to identify the copyright holder).

Permission is required for:

  1. Your own works published by other Publishers and for which you did not retain copyright.
  2. Substantial extracts from anyones’ works or a series of works.
  3. Use of Tables, Graphs, Charts, Schemes and Artworks if they are unaltered or slightly modified.
  4. Photographs for which you do not hold copyright.

Permission is not required for:

  1. Reconstruction of your own table with data already published elsewhere. Please notice that in this case you must cite the source of the data in the form of either “Data from…” or “Adapted from…”.
  2. Reasonably short quotes are considered fair use and therefore do not require permission.
  3. Graphs, Charts, Schemes and Artworks that are completely redrawn by the authors and significantly changed beyond recognition do not require permission.

Obtaining Permission

In order to avoid unnecessary delays in the publication process, you should start obtaining permissions as early as possible. If in any doubt about the copyright, apply for permission. JNH cannot publish material from other publications without permission.

The copyright holder may give you instructions on the form of acknowledgement to be followed; otherwise follow the style: “Reproduced with permission from [author], [book/journal title]; published by [publisher], [year].’ at the end of the caption of the Table, Figure or Scheme.

Every mansucript should be accompanied by "Copyright Transfer Agreement" prior to the article publication

Dimension Badge

Downloads

Downloads
Crossmark Badge
Crossmark Badge
Section
Articles
Keywords
Cost Leadership Strategy Service Quality Patient

Similar Articles

1-10 of 91

You may also start an advanced similarity search for this article.

Most read articles by the same author(s)

1 2 > >>